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In under a year, we have collected over 8,500 unique GDPR-compliant customer profiles. We have set up automatic communication so guests will receive the right message at the right time. Our guests are better informed about our services. Giving a great customer experience increases customer loyalty. We focus on getting more direct bookings. Our automated campaigns delivered results that are more than 300% above the industry average.
We are really satisfied with Loyall's ability and willingness to tailor and adjust towards our wishes and needs. We are looking forward to a long-term relationship with Loyall.
Before we started our collaboration with Loyall there were a lot of unanswered questions in regard to the GDPR and how we were going to adapt to the new EU-legislation. Loyall helped us build up our customer databases again, automatically and in record time. Additionally, we have enlisted the help of Loyall’s Marketing team to tailor and produce the communication that goes out to our guests both during and after their stay. Loyall’s systems allow us to cross-market all our hotels through this marketing. We regard Loyall as a valuable and long-term partner in helping us navigate the ever-changing digital landscape. Their innovation and adaptability is of great value to us at Kronengruppen.
After installing Loyall Collect, we have built up an enormous customer database in record time. Through Loyall Collect, we can cleverly utilize customer data and effectively send our visitors relevant segmented information both during and after the visit, leading to higher customer satisfaction, resale/updale and more visits.
After installing Loyall Collect at Saga Hotels, our reception is able to handle our guests wishes and requests more effectively. Collect has made it easier for us to inform our guests about the hotels offers. We see, among other things, an increase in the number of guests who shows interest in the hotel's restaurant and bar. Loyall has been a helpful and friendly partner in data management, that we wish to continue to cooperate with.
We started using Loyall Collect because we wanted to offer our customers a more modern and easier way to log in to our Wifi. That made it easy for us to collect customer data. We have been using Collect for over a year and have collected a good database that is GDPR compliant and easy to use for relevant campaigns to our guests. Loyall has assisted us in setting up many automatic communications. We have focused on making the welcome message digital, implemented a strategy to get more reviews and being able to take ownership of our guests so they book directly from our homepage the next time they visit us.
With help from Loyall we have gained control on GDPR and understands that everything we collect is aligned with that. We have also built up a database of customers that we can communicate with based on predefined triggers. Loyall has even assisted us with creating automation in our communication with our guests so they always are updated and receive the latest offers. Loyalls marketing department was easy to work with and they created relevant messages based on our wishes and delivered in a short time.